Brand Manual Design

Your brand today is the key to being heard and remembered, it is a heritage and personification of a culture that cannot be overstated in any scenario.

Whether you’re a startup, or a corporate, a brand manual is a must for all- a formal document that is often misunderstood. A brand manual is essentially a guide for anyone associated with the company. It’s one of the most important documents to remain consistent in, as it conveys a very crucial message contributing to the growth and success of a brand. It is your corporate identity. It covers topics like primary logo design, the various elements of a logo, its applications and incorrect methods of use. This is often paired along with your brand’s colors and explains the color system in depth. The next area of interest here is the corporate typography, which is basically the font used by used by your company. This includes your primary and secondary fonts followed by corporate iconography.