How Much Do Corporate SEO Services Cost?
The cost of SEO services will be determined by the market that you are trying to reach.For a corporation focusing on expanding business throughout the Los Angeles and Orange County area, internet marketing is a significant task.
Local Area : $1,000-$1,500 per month
For a small business that serves a specific area, a budget in this range can work for you. Local storefronts like restaurants and dry cleaners typically compete with other local entities within the same 3-5 mile radius. Additionally, local business competitors often do not have websites. If they do run a website, it is typically a website that is not optimized for search engines. For these reasons, a smaller SEO budget may work here.
Regional Area (entire city/county) : $2,500-$6,000 per month
For any company taking on the many business competitors in the LA County area, expect your internet marketing to require a budget of $2,500 to $6,000 per month. The reason behind these numbers is the fact that your business is working to reach an entire region, and a large one at that (Los Angeles County boasts approximately 10 million people). Since you are competing in a large, fast-moving market, it will take an effort on your part to be heard and noticed.
National (all US states): $10,000+ per month
If your business hopes to run a national campaign, you can expect to budget $10,000 per month on SEO services. Because national campaigns typically involve businesses with multiple locations across the country, your SEO budget has to cover a larger distance and more locations. Thankfully, PowerPhrase has a thorough, organized and effective approach to SEO that can get your business website to stand out no matter what the size of your budget is.
How is SEO Implemented?
Step 1 – Research
SEO services begin with competitor analysis, looking at the businesses competing with you in your region. They also look at the marketing strategies employed by competitors. Next, keyword research finds specific keywords consumers are entering into the search engines that correlate with your website. Once the PowerPhrase team has data about your competition and the best marketing keywords, the next phase is building a content strategy. This means that we work with you to create content for your website that increases website traffic and helps your site rank higher on major search engine results pages. After building a content strategy, we develop a backlink strategy for your website so major search engines trust your business website.
Step 2 – Action
PowerPhrase takes action by using both on-page and off-page SEO to get your website to rank better on search engine results pages. The team at PowerPhrase works with you to provide SEO-oriented content, meaning that content visible on your website is optimized for the algorithms used by search engines. We also get your business name out into the world with well-researched social media marketing campaigns designed to catch the eye of those in your target demographic.
Step 3 – Monitoring
The monitoring phase of SEO services involves watching your website’s numbers and tweaking your strategy as needed. Traffic monitoring keeps a close watch on your website’s page views and how traffic “flows” through your site. Website rankings are also watched closely. Along with monitoring website rankings, the team at PowerPhrase conducts backlink analysis so that you can see how well-trusted your site is by major search engines. Additional deep analysis of your website helps you to keep a close watch of the progress that your site is making.
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